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Sales Management: A Multinational Perspective

Author: Geiger, Susi (Edt)
Guenzi, Paolo (Edt)

Publisher: Palgrave Macmillan

Format:Paperback

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Overview:

International Sales Management offers a global perspective on the opportunities and issues facing today's sales managers. Current textbooks have failed to move beyond the US context; International Sales Management provides unique access to European and international experts, with globally relevant case studies.


Category   Subject
Business & Economics   Management
Business & Economics   Sales & Selling

ISBN-13:9780230245952
ISBN-10:0230245951
Format:Paperback
Language:English
Pages:491
Size:9.88" l x 7.46" w x 1.07" h
Ages:
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