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Book Details...
Branding For Dummies
Schenck, Barbara Findlay
Publisher: Wiley
Format:Softcover
List Price:$21.99
Our Price:$7.99 (64% OFF) USD
Qty Avail:8
Overview:
Need to create - or improve - a brand? This practical, plain-English guide gives you proven techniques for branding everything from products to services to individuals. You get step-by-step advice on assembling a top-notch branding team, positioning your brand, handling advertising and promotion, avoiding branding blunders, and keeping your brand viable, visible and healthy.
| Category | Subject | |
| Business & Economics | Marketing |
ISBN-13:9780471771593
ISBN-10:0471771597
Format:Softcover
Language:English
Pages:364
Size:9.10" l x 7.30" w x 0.90" h
Ages:
Grade Lvl:
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